CrackBerry Craze Losing Steam?

By Vince Chiofolo

The Wall Street elite — original early-adopters of the email-capable, web-enabled, personal digital assistants that allowed workaholics to get their constant fix – are beginning to switch their addiction to a series of new devices, leaving their old friend, the BlackBerry, in the dust.

Other smartphones, such as the iPhone and Android, seem to be picking up much of the Wall Street professional marketshare.

FierceFinance pointed out this week that some of the major banks, whose employees traditionally dared to touch no cell-phone bearing anything other than a BlackBerry emblem, are beginning to move towards the fancy new options.

Wells Fargo recently adopted corporate use of the iPhone. Other firms, like Morgan Stanley, are experimenting with iPad applications for clients. The firm recently launched a Morgan Stanley research app which allows institutional clients to view the analyst’s opinions of more than 2,600 companies along with their takes on the fixed income and currencies markets.

JPMorgan Chase and UBS, too, are experimenting with other gadgets such as the iPhone and Android for internal use, according to Bloomberg.

BlackBerry creator Research In Motion has its work cut out to fend off intruders who are continuing to add more business-related software applications into their products to pick up the PDA market that RIM once dominated.

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